Script Development

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Pitch Strategy

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Script Development * Pitch Strategy *

Benny’s
Mini World

Client: Visual Country
Role: Writer + Strategist

“Benny’s Mini World” is a stop-motion animated series that follows five 10-inch tall bandmates as they explore life’s big questions. 

I worked with the creator to develop her characters into a show concept and pitch deck that secured conversations with 7+ major networks. Today, Benny’s videos have been viewed over 3.2M times across Instagram and YouTube.

DELIVERABLES

  • I worked with the creator to craft a deck that included an expanded cast of characters, a 10-episode arc, and a 360-degree approach to content that secured pitches with networks like Nickelodeon, CBC, Discovery and more.

  • Benny and his best friend Legend start a band!

    If I told you anymore, I’d have to kill you…

  • In preparation for network conversations, I partnered with a child psychologist to refine positioning that balanced kickflips with learning outcomes.

Team

Client: Visual Country
Project:
Benny’s Mini World
Creator/Executive Producer: Amber Lee
Child Psychologist/Consultant: Dr. Ali Jacowitz
Production Company: Visual Country
Writer/Strategist: Lindsey Quinn
Director: 
Michael Popp

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